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The once slag of all snacks? The darling of advertising? Pot Noodle was one of the first brand I worked on at glue. It was a brand that made me proud to work in advertising in the UK.
Now, this hurts a little.
Filed under: random | Tagged: pot noodle | 2 Comments »
In the UK, the IPA strategy Group is organising an event called ‘Fast strategy’.
“The most important skill that strategists need to learn in this era is speed. Slow baked strategy no matter how good, can never be great.”Guy Murphy, Chairman of the IPA Strategy Group, Worldwide Planning Director of JWT.
Hallelujah.
Richard from Adliterate was asked to [...]
Filed under: advertising theory, creative thinking, planning tools | Tagged: fast strategy | 3 Comments »
